at System One in Dover, Delaware, United States
Job Description
Marketing Strategist, US Remote
Employment Type: Full Time
Date Posted: 3/6/2024
Location: Remote
Pay Range: Negotiable
Job Number: JO-2403-2362
Primary Function
Our Fortune 100 tech client is seeking a highly motivated, collaborative, resourceful, and experienced marketing leader to lead two of their core businesses. This role requires a deep understanding of B2B Marketing, and previous experience with SAAS products and platforms is a huge plus. Agile, strategic thinking, data driven analytical skills, technical and business acumen, ability to present and communicate concisely and clearly are all critical requirements.
$100,000 – $140,000 annually
Duties & Responsibilities
+ Develop and drive measurable marketing strategies and plans for our vision technology hardware and software products.
+ Develop the narrative for the company’s vision technology portfolio to align with their corporate messaging as well as relevant business unit initiatives and objectives and key results.
+ Support the revenue goals of our base 3D Stereo camera business with demand generation and tradeshow activations.
+ Leverage research and insights to optimize and evolve narrative, as well as measure efficacy of programs.
+ Build relationships with peers at SMG and in relevant BU category teams to drive more integrated strategic thinking across marketing and messaging.
+ Ensure that all marketing content and materials are approved by the BRF
+ Collaborate across spectrum of internal and external subject matter experts to create and curate relevant programs & content to accelerate IPU brand equity.
+ Collaborate with internal cross functional teams and network of agency resources.
+ Play an active role in communication initiatives and special projects, as needed. Assist in the development of an integrated global marketing strategy, campaigns and marketing ROI.
+ Advocate for vision technology brands to be represented as a part of the brand story and narrative.
+ Anticipate trends and proactively refocus business activities and resources accordingly.
Skills & Qualifications
+ Outstanding project management with a focus on deadlines and the ability to course correct as issues arise.
+ Excellent communication and presentation skills and a solid comfort level interacting with executive management.
+ An Audience/Customer-First marketing mentality.
+ The ability to pivot and adapt to fast changing market trends is vital.
+ Ability to communicate complex issues and technologies clearly and concisely, both spoken and written.
+ Comfortable with vision technology and AI concepts and terminology.
+ Strong ability to adapt and embrace change and work independently and under ambiguous and/or changing circumstances.
Education & Experience
+ – Degree in business or marketing is required.
+ 5+ years of experience in any of the following:
+ B2B and/or SAAS marketing experience
+ Product Marketing experience including product positioning, messaging, competitive and market segment analysis,
+ contract negotiations, pricing.
+ Experience working with and managing vendors and consultants; managing budgets.
+ Start-up experience encouraged.
+ Experience supporting value-based sales organizations.
+ Data informed strategic marketer who has experience in large B2B tech organizations.
To Apply
Use the link at the bottom of this page to apply. Make sure you are using the latest version of your browser.
Diversity Inclusion & Customer Service Statement
TeamPeople is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way.
We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.
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