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Marketing Intelligence Strategy Manager

in County, DE

Job Description

TITLE:                                 Marketing Intelligence Strategy Manager

Duties:                             Assist in the development of strategic plans to support the Consumer Lending division through continual monitoring and analysis of market and competitor activity related to consumer lending. Responsible for aggregating and analyzing consumer leading marketplace data. Mine external data and provide insights to senior management including periodic reporting and executive management and board member presentations. Pursue all data sources and work with multiple competing objectives to drive analyses to completion. Communicate key market insights to various business units across the organization. Monitor consumer lending market drivers, media outlets for reports and analysis, and competitors for new and/or enhanced products, features and pricing. Maintain product roadmap and develop product and industry specific white papers to support strategy. Create and deliver various presentations, reporting, and analysis for executives, Board of Directors, and other internal customers. Recommend and provide information for SEC, FDIC, and other government filings. Review complex external (federal and media) reports and articles and provide summaries to management. Provide information and data for team members and provide recommendations for their usage. Provide market insights to Public Relations, Investor Relations, and other internal customers and consult with them on effective use and presentation of market intelligence.

SCHEDULE:                     40 hours per week, Monday through Friday

LOCATION:                      Sallie Mae Bank, 300 Continental Drive, Newark, DE 19713

REQUIREMENTS:          Master’s degree in Business Administration, Finance, Marketing, Statistics, or related field of study and two years of experience in the job offered or two years of experience in financial analysis, acquisitions, business development, or related occupation. In lieu of a Master’s degree and 2 years of experience, employer will alternatively accept a Bachelor’s degree in Business Administration, Finance, Marketing, Statistics, or related field of study and 4 years of experience in the job offered or 4 years of experience in financial analysis, acquisitions, business development. Requires experience in: 
·        mining, aggregating, manipulating, and automating data using analytical tools including SAS and SQL;
·        Database management;
·        Advanced Excel including macros, pivot tables, and VBA;
·        Experience with Forecasting techniques including ARIMA and Times Series Forecasting;
·        Understanding of risk management, investment planning; and
·        Understanding of business intelligence tools including Tableau, Micro Strategy, and Power BI.

CONTACT:  To Apply: Visit: https://www.salliemae.com/careers/ Job Reference Number: R22_000146.

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Job Posting: 987280

Posted On: Jun 14, 2022

Updated On: Jul 17, 2022