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Director, Strategic Market Research Insights and Analytics,

at Merck in Dover, Delaware, United States

Job Description

Job Description

Subject to applicable law, all prospective hires will be required to demonstrate that they have been fully vaccinated for COVID-19 or intend to be vaccinated for COVID-19 by November 1, 2021, or qualify for a medical or religious accommodation to this vaccination requirement. Hired candidates who are not vaccinated by November 1, 2021, and who have not been approved for a legally-required medical or religious accommodation will be subject to disciplinary action up to and including termination of employment, subject to applicable law.

Our Marketing team is passionate about bringing our medicines and vaccines to our customers around the world. Through digital listening and patient analytics, we are able to understand our customers’ needs and strive to provide solutions to meet them.

You will be joining a team of passionate, strategic insights and data-driven people who partner with stakeholders at a local, regional and global level to support value driven decision-making. As the Director for Global Market Research and Analytics for Oncology, you will be the point of contact for Pan Tumor and Portfolio strategy for some of our key Tumors. Your responsibility will be across several Tumor disease areas with a clear focus to drive growth across our Global markets. You will need to manage a variety of stakeholders and collaborate closely with your peers within Global Market Research & Analytics team across the Customer Areas. Your Market Research and Analytics

expertise will allow you to act as a strategic partner and proactively engage with the Brand teams to address key business questions.

Primary Responsibilities:

+ Lead conversations with key stakeholders (US and Global) to design and direct research that generates in-depth customer-focused insights, and identifies key business opportunities aimed at maximizing both customer values and corporate objectives. Be the impartial voice of our Customers to provide strategic Insights to our Brand teams to help drive the business.

+ Integrate multiple data sources to assess market landscape, product performance for both in-line and new products, and present findings to key stakeholders and design research studies for a deeper dive; Strive to drive a “Data & Insights” driven mindset to answer business questions.

+ Maintain visibility into Market research and Analytics and ensure efficient and constructive use of Market Research and analytics across the Customer groups.

+ Collaborate with other Global Market Insights Functional Partners to identify any areas of shared interest across Global or Regional teams.

+ Lead ad-hoc projects to address strategic market topics with cross-functional teams (e.g. competitive workshops; scenario planning; landscape evolution; Analytical “Use Case”).

+ Lead and develop detailed market research plans and activities in adherence with our company’s marketing principles to help prepare for new product launches.

+ Proactively, monitor business performance through regular scorecard updates to inform the Brand teams of opportunities and challenges. Build a data and insights supported performance narrative.

+ Work collaboratively across functional areas such as Multi-Channel Promotion, Marketing & Sales, Finance, Customer Engagement and Launch Planning.

+ Help to shape the strategic direction of the global and/ or US portfolio through active participation with marketing (and other regional leaders, as appropriate).

+ Demonstrate operational efficiency by leveraging best practices and facilitating cross-region learning, as applicable.

+ Embrace Innovation & technology to find new and improved ways to uncover growth opportunities and provide actionable insights in real time – both at a brand and portfolio level.

+ Drive more efficient ways of working with Market Research agencies and big Data suppliers through leveraging our scale and volume of projects.

+ Conducting all activities in full compliance with our company policies, values, and standards.

+ Excellent presentation skills; Able to narrate a well defined story that resonate with audience and explain research findings eloquently.

Education Minimum Requirement:

+ Bachelor’s Degree in Business/Marketing/Healthcare

+ MBA or Post graduate in Marketing or Analytics or relevant field

Required Experience and Skills:

+ At least 7-8 years of experience in Pharma US Market Research/ Marketing/ Analytics experience using both primary and secondary data sets.

+ Experience in supporting sales, forecasting, access and pricing, marketing, competitive intelligence is preferred.

+ Knowledge of oncology or other specialty therapy areas is an added advantage as is prior experience of a Global Product Launch.

+ Well developed analytical skills, strong problem-solving and demonstrated ability to think strategically and objectively are required.

+ Orientation toward collaboration/ team work, ability to lead teams in execution of market research, interest in ongoing learning.

+ Demonstrated strong leadership skills around customer focus, decision making, courage & candor, and fostering collaboration.

+ Ability and comfort in prioritizing and managing multiple requests from multiple marketing points and extended team members.

+ Ability to communicate and present Market Research Insights effectively in multi divisional environment.

+ Strong desire to lead change; drive efficiency, challenge the status quo and resolve issues using creative problem solving skills.

+ Innovative mind set with a passion to think “outside the box”.

+ Able to achieve results while dealing with ambiguity and a rapid pace of change.

This position is location agnostic.

Our Human Health Division maintains a “patient first, profits later” ideology. The organization is comprised of sales, marketing, market access, digital analytics and commercial professionals who are passionate about their role in bringing our medicines to our customers worldwide.

Who we are …

We are known as Merck & Co., Inc., Kenilworth, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world’s most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.

What we look for …

Imagine getting up in the morning for a job as important as helping to save and improve lives around the world. Here, you have that opportunity. You can put your empathy, creativity, digital mastery, or scientific genius to work in collaboration with a diverse group of colleagues who pursue and bring hope to countless people who are battling some of the most challenging diseases of our time. Our team is constantly evolving, so if you are among the intellectually curious, join us-and start making your impact today.

NOTICE FOR INTERNAL APPLICANTS

In accordance with Managers’ Policy – Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.

If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.

Residents of Colorado

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Job Posting: JC195334356

Posted On: Oct 20, 2021

Updated On: Nov 28, 2021