Business Analytics Lead Analyst

at Citibank, N.A. in Wilmington, Delaware, United States

Job Description

Citibank, N.A. seeks a Business Analytics Lead Analyst for its Wilmington, Delaware location.


Duties: Develop customer-level statistical and machine learning models to optimize the likelihood of customer retention and revenue post retention. Provide analytics and recommendations around multi-relationship customers across card products. Define eligibility for marketing programs. Oversee the retention program for financial drive forecasting used to develop Retention Program plans. Enhance the targeting strategy for different offers and quarterly offer optimization for the Retention Program. Identify universe expansion opportunities, size the financial benefit with revenue and expense trade-offs and make recommendations on offer strategies. Develop robust tests for Retention across products and will track the performance of offers and target tests. The uniqueness of this position is that candidate has to possess both technical skills of data analyst, modeler, financial analyst AND have business acumen AND have ability to communicate. The ability to work under a regulatory framework with great scrutiny on the usage of predictive models / test design framework, controls around the forecasting & offer optimization processes along with the high level of documentation needs is also a key factor for this role.


Requirements: Requires a Bachelor’s degree, or foreign equivalent, in Finance, Engineering (any) or related quantitative field and 4 years of progressive, post-baccalaureate experience as an Analytics Analyst, Senior Analytics Consultant or related position. 4 years of experience must include: Financial Forecasting; Statistical techniques and predictive analytics utilizing tools and platforms including R, SAS, SQL, and Hive; Perform statistical analysis and drive insights using machine learning algorithms; Offer Optimization; Design of experiments for offer testing utilizing MS Excel; Identifying universe expansion opportunities; and Knowledge of financial services and associated regulatory framework. Qualified applicants submit resumes referencing job code BL/BALA/AK to Citigroup Recruiting Dept., 3800 Citigroup Center Drive, Tampa, FL 33610. Citigroup is an EOE Employer. Direct applicants only.    

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Job Posting: 844980

Posted On: Sep 16, 2021

Updated On: Oct 18, 2021