at Capital One Services II, LLC in Wilmington, Delaware, United States
Job ID: R111361
1750 Tysons (12023), United States of America, McLean, Virginia
Sr. Associate, Junior Product Owner, Digital Customer Experience
Capital One's Retail Bank has risen up the banking league tables, capitalizing on industry-leading products and a unique National fintech brand with superior digital capabilities and distinctive cafes and branches. The Retail Bank Marketing team has been transforming into a customer-backed, data-driven, digital-first and efficient Modern Marketing function to unleash Capital One Bank's growth potential. Our team is made up of a diverse and talented group of Marketeers, Business Analysts, Marketing Technologists, Data Analysts, Data Scientists, Program Managers, Process Managers, Designers-all working together to create highly relevant and engaging marketing experiences.
The Consumer Bank Marketing Technology group empowers marketers to reach their audiences in more meaningful, efficient and relevant ways than ever, with personalized, intelligent experiences across channels. We blend the art of innovative storytelling with the collective science of technology, data, digital experience, machine learning, measurement, experimentation, automation and marketing workflow management.
About the Role
The Consumer Bank Marketing Technology team is seeking an up and coming, hands on Product Owner to maintain and elevate Bank's customer facing web experience. This person will be responsible for enabling our Marketing transformation vision by leveraging best in class marketing technologies on the website to increase engagement, conversion and deepen the experience. This Junior Product Owner will need to interface with a variety of marketing partners along with a dedicated tech team to ensure well-managed execution of the web experience.
Apply digital experience best practices and internally sourced/vendor sourced tools to deliver a best in class web experience to customers and prospects
Ensure the Bank web experience pages cater to different audience needs and are in alignment with Brand/Product/Feature positioning and Sales goals
Ensure key pages within the web experience are constantly refreshed to drive optimum SEO leverage
Work hands on in enterprise provided Site, Content Management and Digital Asset Management platforms to drive optimal experiences.
Ensure the web experience has the right clickstream analytics and tagging set up to measure web engagement.
Obsess over web engagement insights frequently and use that experience to refine the navigation, information architecture and the contents of the overall experience
Rely on user-centered design and lean product principles to deliver efficient journey paths for customers on the web experience
Represent the Bank's interests in shaping the product roadmap of the Site, Content and Digital Asset Management platforms
Ideate and set up experiments on the web experience using testing tools
Coordinate with Enterprise partner teams in sourcing and integrating data relevant to the web experience (ex: Branch location data, Cafe events data)
Participate in Design Thinking and Agile rituals which establish rhythm for the team, promote ongoing communication, and iterative refinement of roadmaps
Contribute to, refine and prioritize a backlog of new Web capabilities including design updates, feature enhancements, capability pilots and tech mandated requests
Execution focused: Results-oriented with a "can do" attitude and passion for maintaining well-managed processes while driving to successful resolutions
Analytical problem solver who can clearly identify, analyze, and resolve issues as they arise
Leveraging critical thinking skills to improve end to end processes
Effective communication, facilitation, presentation, and interpersonal skills
Bachelor's Degree or military experience
At least 3 years of business to customer facing web experience
At least 2 years of hands on experience building page experiences using modern Site and Web... For full info follow application link.
Capital One is an equal opportunity employer committed to diversity in the workplace. Capital One promotes a drug-free workplace.
All qualified applicants will receive consideration for employment without regard to gender, race, color, religion, national origin, sexual orientation, protected veteran status, or disability status.
Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; Newark, New Jersey Ordinance 12-1630; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.