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Content Marketing Manager

at Quadient in Dover, Delaware, United States

Job Description

The Content Marketing Manager is responsible for planning, creating, and curating content that resonates with the target audience and aligns with the ICA messaging. They manage the content production, including ideation, creation, editing, and distribution. Content Managers collaborate with various teams, such as design, SEO, and social media, to maximize the reach and impact of content. They analyze content performance metrics, adjust strategies based on data insights, and contribute to the company’s content marketing goals by generating thought leadership, engaging stories, and valuable resources.

Key Responsibilities:

+ Develop high-quality content across various formats, including blog posts, articles, eBooks, videos, infographics, and more.

+ Curate relevant content from external sources to complement our content offerings.

+ Collaborate with cross-functional teams to plan content aligned with marketing campaigns, product launches, and initiatives.

+ Contribute to content calendars and timelines to ensure consistent content delivery.

+ Maintain a consistent brand voice and tone in all content materials.

+ Collaborate with the Director of Content Strategy to ensure content messaging aligns with the overall brand narrative.

+ Apply basic SEO principles to enhance content visibility and search engine rankings.

+ Collaborate with the SEO team to implement keyword strategies and improve content discoverability.

+ Monitor content performance metrics and analytics to assess engagement, reach, and conversion rates.

+ Provide insights to the Director of Content Strategy to inform content optimization.

+ Collaborate with design, SEO, social media, and campaign teams to maximize content impact across various channels.

+ Provide support in the coordination and execution of cross-functional content initiatives.

Qualifications:

+ Bachelor’s degree in Marketing, Communications, English, or related field.

+ 5+ years of experience in content creation, writing, or journalism.

+ Strong writing and editing skills with an eye for detail and creativity.

+ Knowledge of SEO best practices and content optimization.

+ Familiarity with content management systems and basic HTML/CSS skills.

+ Ability to adapt to changing priorities and meet deadlines in a fast-paced environment.

+ Strong communication and collaboration skills.


This role is budgeted for $94k****

This position has a salary range of:

$75,500.00 – $113,300.00

Quadient, Inc. has standard ranges for all U.S. - based roles, based on function, level, and scope, which are benchmarked against companies of similar size and growth-stage. To provide greater transparency to candidates, we share these targets on all job postings . Final salary offers are determined by multiple factors, which may include (but are not limited to) geographic location and candidate experience and expertise. As such, they may vary from the ranges listed.

Our Benefits Overview :

Company subsidized Medical, Dental, and Vision Insurance

+ 401(k) Retirement Plan with Strong Company Match

+ Life & Disability Insurance – Company Sponsored

+ Paid Vacation, Sick Leave and 12 Company Holidays

+ Career & Leadership Development

+ Tuition Reimbursement Program

+ Company Sponsored Groups

About Quadient :

At Quadient, we exist to help organizations simplify the connection between their customers and what matters most. From mortgage approvals, medical results, and insurance claims, to accounts receivables, invoices and inbound packages. Quadient has been helping customers since 1924. (That’s right, almost 100 years!). We are the driving force behind the world’s most meaningful customer experiences. By focusing on four key solution areas including Customer Experience Management, Business Process Automation, Mail-Related Solutions, and Parcel Locker Solutions, Quadient helps simplify the connection between people and what matters. Quadient supports hundreds of thousands of customers worldwide in their quest to create relevant, personalized connections and achieve customer experience excellence. Every day – we help companies manage over 788 million connections with their customers. Our award-winning solutions and best in class customer service are the reasons we have grown to become the driving force behind the world’s most meaningful customer experiences. Because connections matter!

We want Quadient to be a place where we are all able to bring our whole selves to work and where our differences are embraced and celebrated. We operate in diverse areas, cultures and communities; our customers are as unique as we are. Our values define how we work as a team: Empowerment, Passion, Inspiration and Community. They make us EPIC. Together .

The above position statements are intended to describe the general nature and levels of work being performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified.

Quadient does not accept unsolicited resumes from headhunters, recruitment agencies or fee-based recruitment services. Please do not forward resumes to our jobs alias, Quadient employees or any organization location. Quadient is not responsible for any fees related to unsolicited resumes.

Quadient is an Equal Opportunity Employer, and all qualified applications will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, or any other characteristic protected by law.

If you need assistance with the application process, please email us at US.LOA.Accomodations@quadient.com .

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Job Posting: JC259694538

Posted On: May 11, 2024

Updated On: May 30, 2024

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