Small Business Product Manager - R-101102-2554

at WSFS Bank in Wilmington, Delaware, United States

Job Description

Job Description

At WSFS Bank, we empower our Associates to grow their careers, guide our customers to secure their financial futures, and actively support our Communities so they can fully thrive. Careers with WSFS Bank offer an inclusive and supportive culture, competitive salaries, advancement opportunities, and more. We are the region's locally headquartered bank and wealth management company. We are honored to consistently be named a Top Workplace by our Associates, who make a difference every day for the people, businesses, and Communities we serve. We Stand For ServiceĀ® is more than part of our name, it's our mission and our purpose.

The Small Business Product Manager will be responsible for using industry knowledge and expertise combined with relevant data to create product and pricing recommendation plans that will enhance WSFS Bank's value proposition and support and grow the small business Customer base. The incumbent will apply strategic and analytical skills to translate data into actionable insights and recommendations for the Consumer Banking Division.

Job Responsibilities:
  • Research, design, recommend, document, and execute product and pricing plans based on competitor data, marketing campaign results, internal analysis, and business line feedback.
  • Collaborate with small business strategy team and other business stakeholders across the organization to execute seamless go-to-market strategies which could include advising on product training and small business Customer onboarding improvements, technology initiatives, advising on role clarity and partnership enhancements, and/or performance management and incentive structures that lead to a seamless Customer experience.
  • Provide financial, analytical, planning, and forecasting expertise related to Small Business. Track, analyze, and report results to management on initiatives to support small business banking strategies.
  • Proactively review developments in the marketplace and develop recommendations to modify products or create new products based on Customer and prospect demand. Create and maintain benchmarking.
  • Analyze performance data and present actionable information and insights to team members and management
  • Translate data into insights that reflect an understanding of customer needs and behavioral drivers to inform the small business strategic roadmap
  • Development of any required business cases needed for new partnerships, products and/or product modifications - must have a deep understanding of P&L drivers.
  • Manage 3rd party relationships which includes, but is not limited to monitoring vendor performance, ensuring vendor compliance and vendor adherence to contractual terms.
  • Provide support for all governance review.

Minimum Requirements:
  • Bachelor's Degree in Business or finance, or equivalent retail experience required. MBA preferred.
  • 5+ years of experience in finance services required.
  • Must have a strong knowledge of small business products and pricing strategies.
  • Regulatory compliance knowledge is required.
  • Must have advanced skills in Microsoft Office Excel.
  • Must have Power BI experience.
  • Salesforce and nCino experience preferred.
  • Must have excellent written and oral communication skills, as well as excellent listening ability and presentation skills.

WSFS Bank is inclusive and supportive of individual needs. If you have a physical or other impairment that might require an accommodation, including technical assistance with the WSFS Bank Careers website or submission process, please contact us via email at

WSFS is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
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Job Posting: 1259794

Posted On: Apr 15, 2024

Updated On: May 14, 2024

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