Digital Content Specialist

at American Red Cross in Wilmington, Delaware, United States

Job Description

By joining the American Red Cross you will touch millions of lives every year and experience the greatness of the human spirit at its best. Are you ready to be part of the world's largest humanitarian network?
**** As a condition of employment with American Red Cross, you are required to provide proof that you are fully vaccinated for COVID 19 or qualify for an exemption, except in states where it is prohibited by law. Accordingly, employment is conditioned on providing proof of vaccination or having an approved exemption prior to starting employment ****
Join us-Where your Career is a Force for Good!

Job Description:
Why Choose Us?
As one of the nation's premier humanitarian organizations, the American Red Cross is dedicated to helping people in need throughout the United States and, in association with other Red Cross networks, throughout the world. We depend on the many generous contributions of time, blood, and money from the American public to support our lifesaving services and programs. At the American Red Cross, you will enjoy a collaborative work culture committed to the diversity of our people, programs, and services. If you share our passion for helping people, join us in this excellent career opportunity. Work where your career is a force for good.

At the American Red Cross, you have a direct impact on a meaningful mission. When you join our team, you can help save lives every day. You'll be part of a like-minded team that shares a passion for making a difference and a work environment that supports growth, learning, and succeeding.

We are currently seeking a (Remote) Full-Time -Digital Content Specialist This is a work from home position open to qualified candidates living in the United States. You must be able to work in Eastern Standard Time

The salary range for this position is $55,700-$74,200.
Note that the American Red Cross sets salary ranges aligned to a specific geographic location in which the work is performed. The stated salary range in this posting is an average. The specific salary information will be shared at the time of phone screening based upon your location and qualifications.

What You'll Do:

The Digital Content Specialist implements the strategy of digital content, programs and campaigns for our consumers. Working both as an individual contributor and collaboratively with a team, this role is responsible for the implementation and execution of digital content across a variety of channels, including, web, email, SEO, and social media content management systems. The ideal candidate for this role has a strong attention to detail, general marketing background, superior presentation, and communication skills, and demonstrated, hands-on experience managing digital channels.


Coordinates existing content updates with the various departments maintaining a presence on the Web.
Creates and publishes engaging textual, graphic and visual content.
Maintain a content publication calendar that schedules all aspects of the creation and delivery of content throughout the year
Perform detailed content QA identifying inconsistencies and errors in grammar, spelling, syntax, and punctuation.
Develops and implements digital content from internal departments and field units.
Creates and provides content suggestions for Marketing opportunities and Special Projects.
Stay abreast of current best practices in the industry and review competitor websites to compare their activities with those of your company
Owns the site promotion, marketing email and couponing for the entire Red Cross organization on the Red Cross Store, taking the process from conceptualization through development, UAT and post-production validation
Strategize and set up A/B Testing on the Red Cross eCommerce Storefront as needed
The above statements are intended to describe the general nature and level of work being performed. They are not intended to be an exhaustive list of all responsibilities and duties required.

What We Need From You:

Education: 4-year college degree or equivalent combination of education and experience. Marketing or related field
Experience: Minimum 3-5 years required experience with HTML, CSS, Javascript and organizing content, writing, and editing under deadlines.
Skills and Abilities: Knowledge of web development and content management. Knowledge or pertinent web development software, and knowledge of internet technology and its related applications in a complex web site.
Ability to conceive fresh and appealing ideas for new content that establishes or... For full info follow application link.

The American Red Cross is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

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Job Posting: 1083543

Posted On: Dec 07, 2022

Updated On: Dec 13, 2022

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