Digital Product Manager - Marketing & Personalization, Shopp
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Wilmington, DE 19893
VP Digital Product Manager – Marketing, Personalization and Shopping
Chase is the U.S. consumer and commercial banking business of JPMorgan Chase & Co. (NYSE: JPM), a leading global financial services firm with assets of $2.5 trillion and operations worldwide. Chase serves nearly half of America’s households with a broad range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. Customers can choose how and where they want to bank: 5,200 branches, 16,000 ATMs, mobile, online and by phone. For more information, go to Chase.com.
Chase is undertaking an aggressive digital transformation agenda, which builds on the success of the current mobile and online service offerings. Chase is investing in innovative ways to deepen customer engagement and profitability through the use of digital channels. The ambitions is to position Chase as the undisputed leader in digital financial services and payments to enable Chase to deliver the highly personalized, real time experiences that customers increasingly expect.
Chase’s Digital Marketing & Personalization digital product team is seeking an innovative product manager with experience in digital marketing, user experience, and product development to work on making it as easy as possible for Chase customers to deepen their relationship. In this role, the candidate will be responsible for making creating the best possible experiences for customers to shop for new products and for new customers to find the right Chase product(s) for them. This includes: working with product and line of business partners, creative agencies, data scientists and technology through the creative and software development lifecycles. If successful, the role will provide added value to the business unit, J.P. Morgan Chase as a whole, and most importantly, delivering a better banking experience to our customers.
+ Drive product roadmap with focus on ensuring Chase stays on the leading edge of consumer business and technology landscape.
+ Integrate data science & analytics thinking, product metrics, user experience research, competitive and market analysis, and company goals to drive priority of product initiatives.
+ Provide clear vision and scope documentation, use cases, workflows, wire-frames, product requirements to support development.
+ Create concise, compelling content and business case to present and sell concepts through to senior management.
+ Manage communications and relationships with cross-impacted initiatives and stakeholders to ensure business needs are met.
+ Must be proactive, results driven and have a proven track record of execution in delivering scalable solutions;
+ 5-7 years of experience in digital marketing and/or product development with hands on experience on agile practices, e.g., experience in working with JIRA project management platform or similar tools;
+ Experience making difficult prioritization decisions with a mind towards user and business benefits and trade-offs;
+ Digital marketing expertise, including conversion funnel optimization and direct marketing best practices
+ Ability to influence people at all levels with diverse points of view and across a broad variety of job functions;
+ Analytical minded with a focus on KPI’s and measurement;
+ Structured & strategic thinker, effective communicator with excellent written, presentation and communication skills;
+ Strong knowledge of current digital banking trends;
+ BS or MS in Engineering, Business Management, or comparable field of study
JPMorgan Chase is an equal opportunity and affirmative action employer Disability/Veteran.