Marketing Manager Epanova, CV Marketing
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Wilmington, DE 19806
At AstraZeneca we turn ideas into life changing medicines. Working here means being entrepreneurial, thinking big and working together to make the impossible a reality. As a Marketing Manager for EPANOVA in Wilmington, DE, you’ll play a pivotal role in channeling our scientific capabilities to make a positive impact on changing patients’ lives.
The Marketing Manager contributes to the development of marketing plans to maximize the value of AstraZeneca’s portfolio and pipeline. The Marketing Manager is responsible for working with the Brand Leadership team to develop and measure aspects of the brand strategy.
Main Duties and Responsibilities:
The Marketing Manager will lead the tactical execution of the marketing plan for the brand. Work closely with Global Commercial Operations to support aspects of our messaging and execution to healthcare providers and patients. Collaborate with the Brand Associate Directors to define and facilitate development of the brand’s promotional plan and programs and ensure their consistency with brand strategy. Partner with Business Insights and Market Research Team to define success metrics and analyze performance programs. Collaborate with other functional areas and lead the review process to ensure legal/regulatory compliance and medical accuracy of all marketing materials. Participate in the annual operational planning process by shaping the tactical plan and budget required to achieve the brand’s stated objective
+ Bachelor’s Degree in Business, Marketing or in the sciences
+ Demonstrated ability to lead without authority
+ Ability to manage complex projects
+ Ability to gauge the feasibility, impact and risks of proposed programs
+ Comfort operating in a highly regulated environment and industry
+ Strong communication and interpersonal skills
+ 3-5 yrs of pharmaceutical or healthcare related experience OR 3-5 yrs of marketing experience, 1-2 yrs in pharmaceutical industry
+ Advanced Degree in Business, Marketing, or Science
+ Pharmaceutical experience in Cardiovascular Metabolic Disease
+ Prior HCP marketing experience
+ In depth understanding of local healthcare system pricing and reimbursement
Next Steps – Apply Today!
To be considered for this exciting opportunity, please complete the full application on our website at your earliest convenience – it is the only way that our Recruiter and Hiring Manager can know that you feel well qualified for this opportunity. If you know someone who would be a great fit, please share this posting with them.