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Salesforce Marketing Cloud Sr. Associate

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Job Details
Job Order Number
JC141219174
Company Name
Capital One
Physical Address

Wilmington, DE 19806
Job Description

802 Delaware Avenue (18052), United States of America, Wilmington, Delaware

At Capital One, we’re building a leading information-based technology company. Still founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.

Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we are on a quest to change banking for good.

Salesforce Marketing Cloud Sr. Associate

The Consumer Bank Marketing Technology group is seeking a results-oriented and service focused team player who is experienced in Salesforce Marketing Cloud (SFMC) to join Capital One as a Sr. Associate. Working with the Salesforce Marketing Cloud Product Owner and the Marketing teams, this role will be responsible for the daily business management of the SFMC solution while helping to capitalize on the full features and benefits of all marketing abilities within the platform. With sound working knowledge of journey building and campaign execution using SFMC, the position requires a dynamic and tech-savvy marketing communicator. This person will be expected to interface directly with internal Marketing users and leaders to understand their needs and help create/deliver effective SFMC customer journeys.

Key Responsibilities:

+ Gather requirements by following Scrum methodologies.

+ Enable design, configuration, execution and functionality of all multi-channel marketing campaigns including email, display, direct, SMS and social campaigns in a well-managed way

+ Monitor the data, daily automations, customer journeys, tracking extracts and general system health.

+ Work with our Tech partners to enable new integrations and to drive open issues to closure

+ Provide support to marketing end-users

+ Support system updates and changes; manage licenses, system issues without interruption to users of the SFMC systems, and roll out efficiently.

Attributes we are looking for in this person:

+ Is “hands on” in the solution and is comfortable engaging in technical conversations with Tech

+ Someone who loves to come up with new ideas and has a passion for innovation

+ Can adapt to an iterative build out mind-set where full capabilities of SFMC will be rolled out over time

+ Is able to interpret and translate metrics into insightful analysis to drive changes to campaign setup

Basic Qualifications:

+ Bachelor’s Degree or military experience

+ At least 3 Years experience with Salesforce Marketing Cloud including Email Studio, Journey Builder, Automation Studio, and SQL query builder

+ At least 3 Years of experience with SQL, AmpScript and JavaScript

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Preferred Qualifications:

+ At least 2 Years experience in Interaction Studio, Social Studio, and Audience Builder

+ Excellent problem-solving skills, aptitude to manage projects, expand knowledge and learn new skills and technologies to fully support Marketing team

+ Self-motivated, collaborative, responsive, organized, able to work independently. Ability to meet deadlines and handle multiple priorities

+ Experience working within an Agile iterative methodology framework

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.


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